| If you are like most people, you determine which | | | | beginning. Using the example above, ‘Cleaning |
| articles to read or download by looking at the title. | | | | Tips to Make Your House Smell Like Springtime,’ |
| Your title is the only advertising that your article will | | | | the words ‘Cleaning Tips’ are our keywords. |
| get. For that reason, the title is the most important | | | | In order to attract the search engines, we have |
| part of your article. You can write the world’s | | | | begun our title with that term. This technique is most |
| best article; but if it gets few, or no readers, it was | | | | effective. |
| time wasted. Following are 5 tactics to explode your | | | | |
| readership and generate massive page views: | | | | 4. Create a list of titles. Don’t just pick one title |
| | | | | and slap it up there. Develop a list of 5 to 10 titles |
| 1. Never hurry through the title. Spend some time and | | | | and determine which is best from your list. |
| create something compelling and interesting. Put | | | | |
| yourself in the readers place and imagine what words | | | | 5. Write your article first. Many writers start with a |
| would get your interest. If you find it interesting, | | | | title, and then write the article. This is a mistake. Do |
| others probably will too. | | | | not attempt to come up with a title until you have |
| | | | | completed your article. It will save you lots of time |
| 2. Use descriptive words and action verbs. Instead of | | | | and re-writing if you do it this way. |
| saying ‘Cleaning Tips' try to spice it up a bit. | | | | |
| Try using, ‘Cleaning Tips to Make Your House | | | | A highly effective article title will generate much more |
| Smell Like Springtime.’ A descriptive title like this | | | | interest for your articles. And articles that grab |
| will attract many times the readers. | | | | one’s interest generate more readers, clicks, |
| | | | | subscribers, and profits than articles with boring titles. |
| 3. Attract the search engines. Your title should | | | | So practice the 5 tactics above, explode your |
| contain your most relevant keywords. If possible, | | | | readership, and generate massive page views. |
| place your most important keywords near the | | | | |